VIP Campaigns Analyst

Expira em: 19 dias

Betting Connections

With more than 20 professionals Betting Connections Recruitment Solutions is Malta’s largest iGaming recruitment specialist. Our team of highly skilled recruitment and career consultants are dedicated to providing the best and most personalised service in the industry. We pride ourselves on our ability to fully understand the needs of both our clients and candidates alike, which we achieve through developing long term relationships and our extensive knowledge of both the iGaming industry and recruitment!

Nº de Vagas: 6-10 vagas

Tipo: Full-time

Salário(por ano): DOE

Setor: Outros Serviços

Função: Marketing

Região: Malta

Our client is looking for a VIP Campaigns Analyst to join their team in Malta. Reporting to the Head of VIP, the ideal candidate will be expected to plan, deploy and provide analysis for all dedicated global VIP campaigns and promotions.
This role will also require the in-depth review of current player bonus plans and offerings whilst providing data driven optimization and recommendations.

Key Duties:

  • Plan and localize VIP campaigns based on the VIP strategy 
  • Implement and deliver regional campaigns to budget
  • Analyse promotions and provide regional recommendations to Key Account Managers
  • Perform in-depth reviews of current VIP account promotional plans 
  • Build and implement a long-term campaign plan focused on retention and churn prevention 
  • Take ownership of the VIP campaign plan 
  • Increase revenue within the VIP regions via the delivery of tailored promotions 
  • Liaise with the CRM team to build and deploy VIP specific automated campaigns 
  • Create and implement promotional campaigns focused on nurturing potential VIPs
  • Deploy campaigns aimed at engaging players based on the different levels of segmentation
  • Provide regular reporting and analysis on all VIP promotional offers
  • Implement and localize revenue generating promotions targeted towards the VIP Nordic Region

Role Requirements:

  • Have extensive retention and/or campaigns experience within the Nordic regions (Predominantly Sweden) 
  • Possess very strong analytical and reporting skills 
  • Be a good team player capable of coordinating multiple projects simultaneously
  • Capable of localizing promotions following input and feedback from regional VIP Managers 
  • Coordinate VIP efforts as part of a global retention strategy 
  • Accustomed to working towards targets 
  • Assist in the deployment of improved loyalty and UX measures  

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