With more than 20 professionals Betting Connections Recruitment Solutions is Malta’s largest iGaming recruitment specialist. Our team of highly skilled recruitment and career consultants are dedicated to providing the best and most personalised service in the industry. We pride ourselves on our ability to fully understand the needs of both our clients and candidates alike, which we achieve through developing long term relationships and our extensive knowledge of both the iGaming industry and recruitment!
Our client is an established and profitable online casino facing the Asian market with an experienced leadership team who have spun out from major household gambling operators. The team is very international (Japanese, French, British, Maltese, Greek, Italian etc.) and they are looking for you to join them as Social Media Manager for Japanese market.
Requirements:
Fluent Japanese language skills
Deep Understanding of the Japanese market and consumers
Creativity – able to input into the development of mechanics and ideas that will engage and create conversations with our players
Have a good experience of social media platforms, specifically Twitter, Line, Facebook, and Tiktok
Well-versed in social media management and reporting tools and can interpret the data
Experience of social media within the Japanese market is a must
Experience working with customer service or igaming is a big plus
Given the nature of the role, on occasion you will be required to undertake duties outside the usual working hours which includes weekends
Responsibilities:
Oversee social media campaigns including, but are not limited to, campaigns and content creation, execution, monitoring, research.
Interacting with customers and other stakeholders via the company’s social media accounts
Develop, distribute and present monthly social media reporting to the wider team as part of the competitor review
Ownership of social platforms including Twitter, LINE, Facebook, TikTok, Instagram and YouTube. Responsibilities may expand to other platforms in the future
Develop and implement the social media strategy and content plan for each brand
To work with the design team to create assets such as banners
Direct the implementation of a wide range of content formats, including video, text, image, animation, live streaming and other content forms that best utilize the technology available
When required, work with social media agency to develop and execute creative ideas
Close cooperation with the digital marketing team to build up specific acquisition activities
Staying up-to-date with the latest social media trends and digital technologies
Maintain all social channels security and update security information
Ensure you are familiar with the brand guidelines
to be discussed