O que procura nos candidatos

Requirements:

Business fluency in written and spoken English

+3 years paid social experience with Facebook/Instagram, Twitter, etc.

Strong analytical skills and ability to analyse and draw insights from large data sets

Experience using Google Analytics and a good understanding of attribution modeling

Expert knowledge with Facebook Business Manager and Ads Manager (including ad placement, budget management, pixel creation, offline event sets, and advanced reporting)

Facebook Certified Media Buying & Facebook Certified Media Planning Certifications would be a plus

Good troubleshooting and problem-solving skills, along with an ability to collaborate cross-functionally with a strong attention to detail

Knowledge of social media creative universe as well as pixel implementation and confidence with troubleshooting and tracking problems as they arise

Comfortable withing with Tableau and have acquired a good understanding of Google Marketing Platform

Work experience in the iGaming industry and knowledge in other digital marketing areas and in dynamic product advertising, FB Ads API to improve performance

Que funções irão desempenhar

Responsibilities:

Lead the development of a Paid Social Department in-house and deliver successful acquisition campaigns on multiple brands, globally.

Collaborate with Brand Managers and the other marketing teams, product teams and stakeholders to design and deliver integrated social media campaigns

Develop, monitor, analyse and optimize performance strategies and make both real-time and long-term recommendations for optimizations; create a framework for KPIs, goals, and attribution for success.

Coordinate with their tech team to aid in identifying, reporting and resolving technical issues

Maintain an understanding of latest social media trends and relevant topics that drive the world and current news to make their ads more relatable

Help building the team by hiring and training new team members whilst identifying growth opportunities

Evaluation, testing and roll-out of new technologies

Training and educating your stakeholders to deliver assets and information in desired format

Quais os benefícios oferecidos

to be discussed