O que procura nos candidatos
Our client is a lead building company where SEO is the core of business. In the SEO specialist role you will be taking on SEO stakeholdership for a set of websites within company’s portfolio. The role therefore requires the full spectrum of SEO knowledge and skills, encompassing on-page, off-page and technical SEO.
As a SEO Specialist, you will mainly be responsible for on organic search. Being entrusted with the SEO stakeholdership of several projects your core duty will be to understand the site’s targets, derive the necessary optimization steps, address them to responsible departments (content, development etc.) and take responsibility for the correct execution.
Proven experience with link building from both an operational and strategic angle
Extensive knowledge of ranking factors, search engine algorithms and SEO best practices in 2019/2020
In-depth experience with SEO tools (e.g., Sistrix, Searchmetrics, AHREFS, SEMrush, Majestic)
In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
Solid understanding of performance marketing, conversion, and online customer acquisition
Experience with A/B and multivariate experiments
Fluent English, and an excellent command of German (native level)
Que funções irão desempenhar
Assess sites’ performance regarding architecture, content, linking structure and other relevant factors to increase organic search performance
Work closely with editorial and marketing teams to improve the impact of their work on organic search
Work closely with development team to implement technical changes to the highest SEO standards
Monitor and analyse website traffic to maximise the websites potential.
Develop link building strategies that work in 2020
Reach out to related sites, blogs or forums to build relationships and ultimately links
Create compelling content alongside our web developers and web designers that can gain both, rankings and backlinks
Research and analyze competitor backlinks
Assess backlink profiles of our websites to keep them clean and up-to-date
Use social media channels to initiate viral campaigns.
Quais os benefícios oferecidos
to be discussed