PPC Manager

  • Full-time
  • 11-20 vagas
  • Expira em 8 dias
  • Competitive
  • Full-time
  • 11-20 vagas
  • Expira em 8 dias
  • Competitive
  • Malta , Permite-se o tele-trabalho
  • Outros Serviços, Marketing, Marketing Digital

SpotOn Connections

SpotOn Connections Recruitment Solutions was created to focus on the Finance, Legal, Technical, and Multilingual sectors in Europe, delivering a premium recruitment service to all our clients and candidates alike. Due to popular demand for our consultancy, we have now branched into other industries. Our consultants come from a recruitment background, specialising in specific industries and services, thus allowing us a better understanding of our clients' needs. We provide a no risk service to our clients and an individually tailored service to suit our candidates.

O que procura nos candidatos


 

 
Responsibilities:

  • Around 4 years’ experience in Paid Search performance marketing
  • Experience with affiliation or/and online casino highly preferred
  • High level knowledge of the PPC marketing landscape, tools, vendors, and keen interest to keep track of new developments
  • Deep knowledge of paid search engine advertising tools (Google, Bing, Yahoo) and bid management systems
  • Knowledge of Paid Social channels (such as Facebook)
  • Experience of running paid search campaigns in regulated & unregulated markets within multiple geographics
  • Excellent understanding of social ads management tools
  • Proficient in Google Sheets and/or Excel
  • Commercially minded, analytical and proactive
  • Excellent communication skills across a variety of stakeholder levels

 ** Can be based in Malta, Tel Aviv or Remote (European Time Zone)


Que funções irão desempenhar

Responsibilities:

  • Create, deploy and optimise Paid Search campaigns across multiple geographics to support the growth marketing strategy
  • Optimising paid search including keyword portfolio development, bid adjustment, testing & iterating, ad copy creation and landing page optimisation
  • Develop and execute paid social campaigns, testing and setting up automation
  • Constantly devising new experiments to find growth areas & strategies
  • Monitoring, tracking and evaluating PPC campaign performance, based on KPI targets including CTR, CPC, CPL and conversion rates
  • Producing weekly reports to advise senior stakeholders on the progress, metrics, ROI against KPI targets
  • A/B testing of creatives, search terms and landing pages
  • Constantly developing our digital strategy with a test and learn approach, implementing new technologies where appropriate to drive qualified traffic to relevant websites

Quais os benefícios oferecidos

To be discussed

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