With more than 20 professionals Betting Connections Recruitment Solutions is Malta’s largest iGaming recruitment specialist. Our team of highly skilled recruitment and career consultants are dedicated to providing the best and most personalised service in the industry. We pride ourselves on our ability to fully understand the needs of both our clients and candidates alike, which we achieve through developing long term relationships and our extensive knowledge of both the iGaming industry and recruitment!
One of our iGaming clients are looking to hire a Digital Media Manager in-house!
Requirements:
Fluent Level of English
Strong knowledge and or experience in online marketing, PPC / Adwords Management
Previous experience in the iGaming industry or Digital Marketing industry a plus!
Knowledge of grey hat media buying and management strategies would be great!
Advanced Microsoft Excel Skills
Strong reporting skills
Highly analytical and numerate
Ability to work independently and on own initiative to achieve goals
A creative flare and problem-solving nature
Key Responsibilities:
Manage key media partner relationships and deliver media acquisition and revenue targets
Introduce innovative promotions to drive customer acquisition
Manage commercial agreements, commission models and short/long term incentive plans to generate significant growth in acquisition KPIs
Be close to the numbers with a clear understanding of costs, ROAS and ROI
Develop and lead all reporting on customer acquisition KPIs
Identify new opportunities within the market and act quickly to agree deals
Analyse the competitor landscape and utilise best practise to develop the company’s customer acquisition
Document customer acquisition growth strategy through media and PPC and regularly attend senior management meetings to present targets and progress
Produce and manage elaborate online campaigns in multiple languages and markets
Liaise with various internal and external marketing stakeholders including affiliate and media partners
Escalate issues to the Head of Acquisition and / or Head of Marketing
to be discussed