O que procura nos candidatos

Pre-Launch:

Requirements:

A strong knowledge of the gaming industry and the Portuguese market specifically

Native level communication in Portuguese as well as fluent in English with good written and verbal communication

Degree in marketing or analytics related field ideally with a gambling, financial services, multi-channel retail, telecommunication, entertainment, or agency background – or comparable experience.

Proven track record of creating and executing segmented end to end customer facing campaigns

Experience with Branding and ALT Campaign management and tracking

An understanding of marketing channels such as Social Media, Programmatic, Media Buying and Affiliation. A Portuguese network here is a plus

Que funções irão desempenhar

Working with legal and regulatory bodies, act as the lead on translating requirements into actions within the team

Conduct market research and advise on market requirements and illustrate what a best in class product looks like

Work with external agencies on Marketing launch and strategy for brand introduction and positioning

Work with 3rd party providers, including gaming content suppliers, to negotiate rates, establish and maintain good relationship

Post Launch:

P & L Responsibility for the Portuguese market

Deliver quarterly marketing strategies, encompassing ATL and BTL channels

Work with the Performance Marketing team to set budgets and goals

Interpret business and marketing data to assess the effectiveness of campaigns and report back to the business with results and learning in a clear, concise and constructive manner, identifying areas of concern and opportunity

Build a team for the Portuguese market of CRM and Copywriting experts

Work with the customer marketing team to deliver CRM and Customer retention plans

Work with the Tech team to create a roadmap for development to meet and exceed market expectations

Work closely with Customer Support, Fraud and Payments to ensure a market leading customer contact experience

Create localised marketing campaigns both for ATL branding and Digital performance  channels

Quais os benefícios oferecidos

to be discussed