Conversion Rate Optimisation (CRO) Manager

Expira em: 27 dias

Betting Connections

With more than 20 professionals Betting Connections Recruitment Solutions is Malta’s largest iGaming recruitment specialist. Our team of highly skilled recruitment and career consultants are dedicated to providing the best and most personalised service in the industry. We pride ourselves on our ability to fully understand the needs of both our clients and candidates alike, which we achieve through developing long term relationships and our extensive knowledge of both the iGaming industry and recruitment!

Nº de Vagas: 6-10 vagas

Tipo: Full-time

Salário(por ano): Depends on experience

Setor: Outros Serviços

Função: Marketing Digital

Região: Malta

As a Conversion Rate Optimisation Manager with the Product Management Department, you are a dynamic, data driven, and highly self-motivated individual. You are passionate for driving results and through your inquisitive nature you enjoy designing test and learn campaigns for continuous growth and improvement.
This role will work closely with the Senior Product Owner & Team Lead for this department, and work closely with a team of webmasters to constantly improve the CRO and UX of our products. You will also evaluate the test and learn campaigns to provide guidance on what works best and ensure constant improvement in our methodologies. this role will be based in Malta

  • Create conversion optimisation strategy for a network of websites
  • Monitor all active test
  • Research user behaviours in order to identify key areas for UX improvement
  • Manage all CRO projects from creating insights report to implementing wining test
  • Coordinate ordering and delivery of assets from other departments needed to perform new tests
  • Report on and document all performed tests
  • Managing external consultants
  • Creating design, content and development guidelines based on findings from winning test

Essential Skills:

  • Hands on experience using A/B testing tools (Optimizely, VWO, Google Optimize)
  • Proficiency in using web analytics tools (Google Analytics/360, Adobe Analytics, Hotjar, crazyegg)
  • Advanced understanding of UX centric design practices
  • Ability to manage shifting priorities, demands, and timelines
  • At least 1 year experience in similar role
  • Experience in gambling is a plus


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