With more than 20 professionals Betting Connections Recruitment Solutions is Malta’s largest iGaming recruitment specialist. Our team of highly skilled recruitment and career consultants are dedicated to providing the best and most personalised service in the industry. We pride ourselves on our ability to fully understand the needs of both our clients and candidates alike, which we achieve through developing long term relationships and our extensive knowledge of both the iGaming industry and recruitment!
Requirements
Fluency in English and fluency in Swedish, Norwegian or Finnish is a MUST
Minimum two years experience in affiliate marketing
A strong understanding of the gaming business P&L, effects of bonus mechanics, free spins, average revenues per user etc.
Strong negotiator
Have a knack for building relationships! You are great at acquiring affiliate marketing partners, identify and support top performers and develop incentive programs to reward key partners.
Strong experience in creating promotions and communications to affiliate partners
Great organisation and time management skills are something you pride yourself on.
Responsibilities:
Affiliate Management
Maintain relationships with affiliates and other partners as well as motivating partners to improve campaign performance
Source, evaluate, recruit and approve new affiliate partners
Monitor affiliate practices and ensure compliance
Implement initiatives that enhance affiliate productivity, create new growth opportunities and increase ROI
Monitor and analyse results of all campaigns, including weekly and monthly KPI reports (to identify strong and weak areas, and to help underachievers improve)
Optimize all aspects of the affiliate program through established and new networks
Reactivate old affiliates and also targeted inactive players through specific affiliate campaigns
Answer Affiliate queries
Assist managing onsite content and affiliate marcomms - promotions visibility and adding information including game content and blogs
Reporting
Create and development top line affiliation reports for the Head of Affiliates and Internal Stakeholders to ensure that we are fully aware of all KPI’s and our budget vs spend.
Work with the Program Manager to ensure that all data is present and correct
Create and deliver weekly reports to 3rd Parties -affiliate networks etc
Create and deliver ad-hoc reports to business owners / Head of Affiliates.
Competitor Analysis
Conduct regular competitor analysis (in terms of marketing collateral, welcome offers and promotions)
New Industry trends and promotional concepts.
to be discussed