With more than 20 professionals Betting Connections Recruitment Solutions is Malta’s largest iGaming recruitment specialist. Our team of highly skilled recruitment and career consultants are dedicated to providing the best and most personalised service in the industry. We pride ourselves on our ability to fully understand the needs of both our clients and candidates alike, which we achieve through developing long term relationships and our extensive knowledge of both the iGaming industry and recruitment!
ACQUISITION MANAGER - MALTA
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Requirements:
Must have at least 2 years' experience managing an acquisition budget within the Gaming
Industry, preferably in Latin America
Has previously negotiated and agreed commercial acquisition deals across various media channels
Comfortable analyzing performance and justifying marketing opportunities to senior management
Must be self sufficient and happy working on their own and as part of a wider team
Being able to speak/write Spanish OR Portuguese would be PLUS
Proficient in English
Reporting directly to the Head of Commercial you will:
Own and Manage the Acquisition Marketing Proposition
Define the acquisition strategy by territory in line with overall marketing budget
Identify, agree and execute on all marketing activities
Be able to manage marketing budgets and combine multi-channel activities into one combined acquisition proposition
Own the marketing message and deliver a creative approach in line with the overall
Brand strategy
Measurement and Performance
Monitor and optimize the funnel KPI’s across the different acquisition channels
Be able to identify value vs volume traffic and ensure positive ROI against CPA’s
Ensure clear measurement is available on all activities and be able to report on performance back to Senior Management
Complete competitor marketing analysis and monitor Brand awareness across core territories
to be discussed